This Diwali, Save Money While Shopping Online - MoneyTap
This Diwali, Save Money While Shopping Online
Shiv Nanda
Sep 20 • 3 mins read

This Diwali, Save Money While Shopping Online

3 mins read

Diwali is an auspicious time when we deck our homes and ourselves up with resplendent wares, and share joy by gifting our loved ones. Shopping is thus an integral part of Diwali. There are the mandatory Diwali indulgences like lamps, lights and diyas, sweets, new clothes. And then there are our whims and fancies that take us on a never-ending shopping spree. All this can lead to the focus shifting from a “festival of lights” to a “festival of expenses”. But do not worry, for there is a better way to appease your shopaholic self – Diwali online shopping! When done right, it can help you get the right goodies at the right price. Here are some online shopping tips to make your Diwali grander and happier.

Festive Frenzy

The boom of e-commerce and m-commerce has resulted from better accessibility of affordability of the internet and smartphone. This has bestowed a large buying power and convenience to many a person, allowing them to tap away on their mobiles and order goods and services. E-commerce platforms are usually ripe with amazing offers to entice the consumer. Cashbacks, freebies, unbelievable discounts- so many options that succeed in confusing and convincing the customer to make a purchase. Come festive season, and this bumper bonanza only grows multi-fold! It offers the consumer choice, convenience, speed and a great shopping experience. So why head out into the crowds when you can save money shopping online?

Where to Shop Online in India?

A number of e-commerce platforms are prevalent today. While there are the biggies like Amazon and Flipkart, for specific needs (like Diwali shopping) there are niche providers that offer a personalised shopping experience. Here are a few Diwali specials:

  • Deck up in ethnic wear from Craftsvilla or ThePehnava.
  • Dazzle in traditional jewellery from CaratLane or accessories from Style Fiesta.
  • Gorge on sweets, order from
  • Give your home a makeover at Pepperfry or Urban Ladder.
  • Gift flowers and beautiful thoughts from FNP online or Giftease.

These are just some of the many sources on how to save money while shopping online in India.

Hacks For Online Shopping

Go Coupon Shopping

Shopping for coupons from popular websites like CouponDunia and Grabon is a great online shopping trick to save money.

Wait For Shopping Festivals

The festive season is sprinkled with the shopping bonanza, the Great Indian Shopping Festival, where e-tailers offer unbelievable discounts on trending items. Many e-tailers offer great Independence Day (15 Aug) discounts, why not shop for Diwali ahead of time for great deals? This is especially useful for white goods and home products.

Use Cashback

Most e-commerce websites have tie-ups with specific debit cards/credit cards and offer huge discounts or cash back. Utilise these offers.

Use Comparison Sites For The Best Pricing

Compare prices across e-sellers by using websites like, and (to name a few). Many of these sights also allow you to set pricing alerts, using data analytics to tell you when the price is expected to go up. Get set and go, buy! This is your one-stop-shop for how to save money while shopping online in India.

Use Smart Software

Too lazy to do the price-scouting yourself? Install a software called a Chrome extension. It displays the best deal for the item by scouring across various sites.

Fill Your Shopping Cart And Wait

Add your desired items in your cart and check out of the website. Because of the opportunity loss due to ‘shopping cart abandonment,’ many websites start giving offers and discounts on abandoned items. Grab the chance and save some hard-earned money!

Use E-wallets

E-wallet companies tie up at extensive levels with e-tailers, so that they can offer great discounts and cashbacks. Next time you shop online, consider paying with Paytm, Mobikwik or any other e-wallet for great deals.

Use Incognito Mode

If planning a Diwali vacation and booking flight or hotel tickets, remember to visit the site incognito mode. Travel e-tailers often track the details of potential customers and show hiked prices to old visitors. Tackle this by hiding your IP details and you are likely to see the actual price.

Become a New Customer Each Time

The above is sometimes true even for customers who repetitively visit the same e-tailer. The company tracks whether you are a new or existing user using your email ID. Key in a new email ID for major purchases and you appear like a new customer. Now avail the new-customer deals on offer!

Go to The Original Web page

Some companies like to maintain the direct customer connect and have less overheads, and hence offer better deals on their original website. Be sure to check out the product manufacturer’s or service provider’s original website. Sometimes the best deals are right there.

Online shopping saves money and is convenient, fast and flexible. But this does not mean that we divert ourselves from being responsible buyers. Shop smartly within your means and you will see lot of goodies as well as goodness flow into your home and lives.

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